Job Purpose
To develop, implement and monitor an integrated strateglc marketing and branding framework aligned to the City's developmental mandate, service delivery priorities, economic growth agenda and institutional strategic objectives.
Key performance areas:
- Lead the positioning and promotion of City brand as a competitive, investment friendly and service oriented metropolitan municipality through integrated marketing and public awareness campaigns.
- Drive revenue enhancement initiatives through strategic marketing programmes that support improved rates and revenue collection awareness, indigent registrations, customer engagement, and public participation.
- Develop and oversee city-wide service delivery awareness and behavioural change campaigns aimed at improving public understanding, civic responsibility, customer satisfaction and resident confidence in municipal services.
- Lead digital transformation initiatives within the marketing environment, including data-driven marketing, audience analytics, content optimisation, artificial intelligence-enabled engagement tools and digital reputation management.
- Develop, implement and maintain integrated brand governance systems, policies, standards and protocols to ensure consistency, compliance and protection of the institutional identity across all departments, entities and stakeholder touchpoints.
- Oversee the development and execution of innovative, high-impact marketing campaigns that strengthen organisational reputation, stakeholder confidence and public awareness of municipal programmes and achievements.
- Build and maintain strategic relationships with government institutions, business formations, investors , civil society, community structures and strategic partners to enhance the City's profile and stakeholder collaboration.
- Ensure effective governance, compliance, risk management and financial oversight within the marketing division, including adherence to applicable legislation , municipal policies, supply chain regulations and performance management frameworks.
- Drive innovation, performance excellence and continuous improvement within the marketing function through the implementation of modern marketing methodologies, integrated planning systems and measurable performance indicators.
- Lead, manage and empower multidisclplinary teams through effective people management, talent development, performance management, succession planning and the cultivation of a high-performance organisational culture.
- Influence and support organisational change management initiatives through strategic communication, internal alignment and stakeholder mobilisation to ensure institutional cohesion and successful implementation of strategic programmes.
- Ensure effective monitoring, evaluation and reporting on marketing performance, campaign impact, stakeholder sentiment, and return on investment to support evidence-based decision-making.
- Promote ethical leadership, professionalism, accountability and Batho Pele principles in all marketing, branding and stakeholder engagement activities.
Core Requirements:
- A Communications/ Marketing/ Public Administration degree or a relevant NQF level 7 qualification
- 8 years' relevant management experience of which at least 4 years' must have been at middle management level in a Brand and Communications environment
- Strategic leadership capability
- Ability to demonstrate an understanding of critical relationships and roles of influences in the CoE
- Advanced knowledge and understanding of governance and ethics
- Sound understanding of the local government mandates and legislation
- Excellent communication and presentation skills
- Excellent report writing skills
Enquiries: Tel: Linah Boshiela (011) 999 5057
Note: The successful candidate who does not have the MFMA minimum competency requirements will be required to obtain them within 18 months of appointment, in terms of the National Treasury Requirement.
Appointments will be made on a permanent basis to comply with the Local Government: Municipal Systems Amendment Act, 3 of 2022 and will be subject to the signing of an employment contract, performance agreement and disclosure of financial interest. Candidates will be subjected to relevant competency assessment as well as security clearance / vetting processes.
Applications will not be considered if the necessary copies of the required qualifications, identity documents, driver’s license (if applicable) and current professional registration (if applicable), are not attached to the application / CV. Candidates may be requested to submit proof of the NQF level applicable to the qualifications they have obtained.
Should candidates not be informed of the outcome of the application within six weeks of the closing date, it should be regarded as having been unsuccessful. The City of Ekurhuleni subscribes to the principles of the Employment Equity Act and reserves the right to appoint, not appoint or to appoint laterally.
Closing date: 2026/06/08